Insights Library
Switched On Advanced members gain exclusive access to the latest insights and reports in online retail. With a variety of reports published monthly, there's bound to be something insightful to enhance your business or benefit your colleagues. Switched On Advanced members unlock access to three types of reports: Retail Insights (also known as Trajectory & Talking Points) Shopper Profiles Learning Resources (including the Ecommerce Playbook) Our Trajectory Reports and Shopper Profile reports utilize aggregate, anonymized benchmarking data from over 10 million online sessions per month across various Australian online retailers, along with monthly survey data featuring a minimum of 1,000 respondents per survey. Our Learning Resources encompass more than 50 Whitepapers, Special Reports, Ecommerce Books, Website Best Practice Guides, and Tip Sheets.